Ah i see, time for ford to go down in the history books.
Not like that will happen, but i truly think they deserve that as a result for even considering this.
I’m already sick of the amount of ads that find a way into my private living space, but i’ve managed to negate 90% of them.
“We need to make money” yeah sure, but not at the cost of me. If you want to make money off of me i need you to sell me stuff i get to keep and are actually worth the cost.
I work too much and make too little to allow them to invade my private space.
Time for a law to be passed that kills off this bad idea permanently.
The main cause of fatal accidents is driver distraction. Anything that adds to it is moving in the wrong direction.
They should also ban the use of tablet computers in place of proper displays and controls in vehicles.
That’s not enough. Amazon tablets started with ads only on Lock Screen and startup. Those are also not ok
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That’s a lot more clever than actually building this grotesque idea.
Thanks for calling attention to this. Oftentimes when a patent is applied for there is no intent to implement it. This is actually a clever way to get ahead of the direction of the market and license to other manufacturers.
Having said that, it’s still Ford, and once it’s generally accepted for this type of ad to be displayed they’ll jump on it real quick.
This is a patent troll, stiffling innovation gaming the patent system for something [we hope] they never intend to produce. Even if it’s a horrible idea we want stifled, that’s still a patent troll
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I’ve been saying it for years - business people are the scum of the earth. The whole situation is so stupid. Why do we train people how to
maketake as much money as they can… why not teach them to not be assholes instead?I knew someone who taught Marketing at a business school and we had some really weird discussions. They do teach students not to be assholes. They do teach ethics. They do teach respect for the viewer. But what they teach for Marketing is very different from what we experience from Marketing.
From my experiences it goes more like this “In an ideal world, we’d behave this way. We’re not in an ideal world though and your competitors have no problem doing this so you should know what to do, in case the market determines it’s the best course.” with a knowing wink thrown in.
No plan or ethical framework survives contact with the shareholders.
Good Guy Ford patents the worst possible technology so no other automaker can use it, and then never implements it themselves.
That’s what I was going to ask, should people start patenting things in order to prevent companies from using them?
Getting patent is fucking expensive, also it is afaik region-limited. You can get your patent for say EU, you need lawyers and lot of money for that, and if you would like to extend that to US, you need new lawyers and more money.
So it is out of realm of what’s possible for normal person.
It’s not that expensive in the US. A few hundred is typical, and you don’t need a lawyer (though spending the money on one up front will save you from spending more when you screw it up the first few times).
It’s not that expensive in the US. A few hundred
Ok, that’s less than what I would have expected, but still more than what most people want to invest into something that’s basically a joke.
Feasible for a non-profit however
Don’t you need working prototype to get a patent? Otherwise musk or bezos or another for-profit asshole could patent every known scifi gimmick, wait until someone actually invents it and then send him a bill…?
Google says no, you don’t need one.
I think you can sue to invalidate a patent in that situation
Although the chances of me buying a Ford are extremely small, the odds of me getting a car with ads are 0%
If other people buy these, you won’t have much of a choice for much longer. I predict every auto manufacturer jumping directly onto this bandwagon if it doesn’t sink Ford’s sales (it won’t).
People like you and I are going to end up driving 2005 Honda “classic cars” 30 years past their lifespan.
Honestly there are a lot of variables involved. There will always be a market for cars without all that nonsense, and it’s cheaper to produce a car without a touch screen. If I have to drive shitmobiles to avoid having to deal with “car as a service”, then that’s what I will do.
As Ford doesn’t suck enough lol
That’s Ford’s version of innovation, finding new ways to suck more
Please don’t badmouth Ford for using their first amendment right to freedom of speech you un-American swine /s
Patents a way to deliver ads?
So if we just patent all the ways to push ads and never sell the rights we can stop all of this?!?
Patents expire. In the long run your inventions would be used for evil.
Someone will just invent a different way to do the same thing and they will make all the money. Patents don’t cover the result but the method.
“Your brakes operation will resume after this 10s ad”
Skip ad! Fuck for the love of God sk-
Do you mean “radio”? Because I’m pretty sure that’s already a thing.
And people think I’m weird for never having the radio on in my car.
I rarely have mine on, but that’s because a mate snapped the antenna off. It’s got one Slim Dusty tape in it, and most of the time only the left speaker works.
The Bluetooth speaker on the dash plays the poddies, and holding the volume button on the phone skips any ads.
Someone should make Sponsorblock for poddies.
Streaming music has really changed my life!
Radio was so bad with endless ads and blather, with the occasional pop sing, that it was just not worth listening to. I kept finding myself in continuous “seek” trying to find a channel playing music and it was completely aggravating.
Now with endless streaming music of my choice , no ads or blather, I’ve gone from never listening to music in my car or home, to always. It’s like I’ve discovered a new form of entertainment.
I’ve had a new car about 8 months, and I’ve listened to the radio only once to verifying know how to use it. But Spotify is always there!
It looks like you’re about to die in a horrible 40-car collision! Don’t fret, though! Mutual Assurance can protect your family for just pennies a day! You’ll really regret not signing up for this policy!
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Those Chinese EV imports from BYD are looking better and better.
I’m looking forward to having the ads from Cyberpunk 2077: “Sweet sweet sweet clean SPEED! 'Cause life is too short to be slow.”
Note to self, no Fords…
Amazing. there will be one car manufacturer with this garbage and the rest of them won’t be allowed to use this parented technology
Wait is there a way to invent awful things and then patent troll so that nobody can actually bring them to market?
I like how you think
If it gets used at all, that would be the best case scenario.
And it might even go down like things have with GM and their blocking Android Auto and Carplay (affecting their bottom line). And it might even affect enough that they’d stop.
But that’d be the beat case scenario (still feasible, even in hypercapitalismworld. But unlikely)
The all new Downy fabreeze! Bam! 💥💥💥💥💥🤣.
Bleeding to death while Listening to a fabreeze commercial.
“I’ll be right with you, grampsi, just wanna hear this laundry jingle one last time!”
Hello 911, what seems to be the problem?..1 of 3"like a good neighbor State farm is there!" 2 of 3 “like a good neighbor State farm is there!” 3 of 3 “every day, kids from Africa like Mary here go without food or water so they can’t feed their dog any, would you please donate $5 to Save their dogs foundation? Every dollar that comes in brings good nutritional meals for the dogs like Chicken, beef, etc, food that they would never otherwise be able to get due to their owners poverty level. So c’mon and donate, you will get this shiny 'I saved a dog’s 🖊️ pen!.. ma’am, yeah, I was just in an accident! Can you please send an ambulance, my leg is broken and I’m bleeding fas… So cmon and get your pen now! Give us a call at 1800 ‘I want to save a dog!’… Okay the ambulance is on its way, could you please tell us the intersection?, Madison and…oh I didn’t quite catch that…1 of 7 " have you or a loved one been invited to a gay gangbang lately and developed enlarged anus? Well the law offices of Lark and Co can help you get what you deserve!”…madis…2 of 7…" Squirt! The fresh market!"