If you’ve felt your burrito was smaller than it should be, smaller than in the commercials, the CEO agrees.

  • Lost_My_Mind@lemmy.world
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    5 months ago

    Well, ya know what? Hope that 10% savings really helped you. Because between diminishing portions, diminishing quality, raised prices, and health issues from contaminated food over the years, I’ve stopped going. Like, completely. Used to get it once a week or so. Now I haven’t had it since before the pandemic.

    And I’m not the only one. My local chipotle in 2005 would have a line wrapped out the door, and down the plaza to 2 shops down. Just a continuous line, at all times, and you KNEW it’d be 45 minutes before you get your food.

    Now most of the time when I walk by, I’ll glance inside and see no line at all. I could walk right in, and order. No waiting. I COULD do that…but still no.

    • Nommer@sh.itjust.works
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      5 months ago

      I said this in another thread but Everytime I’ve gone to as chipotle to fix something as part of my job, the kitchen area has always been disgusting. Like brown water on the floor disgusting.

      • Lost_My_Mind@lemmy.world
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        5 months ago

        …why is the water BROWN??? Is this as obvious as I think, and I’m just refusing to mentally accept that it’s what I think it is?

        • gl4d10@lemmy.world
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          5 months ago

          lol, it’s usually just rotted food, pressed into surfaces and not properly cleaned, uncleaned drains so your not able to properly rinse the floors and whatnot, gross but not quite that gross

        • Nommer@sh.itjust.works
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          5 months ago

          Like the other person said, it’s dirt, rotten food, unkept drains. It’s not poo or anything that disgusting but still way beyond what I consider acceptable quality.

    • peopleproblems@lemmy.world
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      5 months ago

      I don’t miss the lines, but I miss how good it looked behind the counter. Now I just don’t eat there and it’s much better

  • Ashyr@sh.itjust.works
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    5 months ago

    I wonder how bad their financials are if the CEO is publicly speaking out about this problem.

    Chipotle used to be my favorite restaurant, but the last time I ate there was probably 2019. It just stopped being worth the effort of trying to get a full bowl.

    • DominusOfMegadeus@sh.itjust.works
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      5 months ago

      It shouldn’t really require effort. If I wanted to expend effort, I would cook this shit at home. Which is what I actually do do, because fuck fast food price gouging.

    • CosmicTurtle0@lemmy.dbzer0.com
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      5 months ago

      I remember that chipotle was the restaurant for college campuses. Early 2000s and into the 2010s. But then…it became shit.

      Other companies came in and they were better and cheaper.

      Now I only go to Chipotle when I’m on the road and literally can’t find a better place. Hell, I’ll go to McDonald’s before I go to Chipotle.

      They fell so hard.

      • crusa187@lemmy.ml
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        5 months ago

        Pretty sure they got acquired by McDonald’s around that time. So, no surprise there really.

    • jballs@sh.itjust.works
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      5 months ago

      Coincidentally, 2019 is when they got a new CEO, laid off almost all the corporate personnel and moved from Denver to Newport Beach. Weird that decapitating the company would have an effect on it…

    • WraithGear@lemmy.world
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      5 months ago

      I want to know what they did with the rice? Like it’s mushy and or has the wrong flavor. I think it used to have some lime juice in it, but now the rice being bad just overpowered the whole thing.

  • The_v@lemmy.world
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    5 months ago

    When chipotle first started the lines where long and the food was good. Their process flow was optimized for the constant stream of customers.

    They had a large staff of people for the size of the restaurant so people had dedicated jobs with a few who spent all day cleaning.

    They were always way under on their holding times for the food. They separated people handling hot and cold ingredients and the till.

    From a foodborne pathogen aspect it was a really safe place to eat.

    Then they overbuilt, increased their prices and lost quality control. Their customer flow started declining. With the decrease in customers, food was pushing holding times, crews were reduced so more cross-contamination occured, and cleaning fell way behind.

    Today Chipotle can be referred to as “shitpotle” as the probability of foodborne disease is pretty much guaranteed.

  • Flying Squid@lemmy.world
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    5 months ago

    There used to be a place in the town where I grew up that advertised “burritos as big as your head,” but they did not take large-headed people like myself into account. The burrito was smaller than my head.

  • esc27@lemmy.world
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    5 months ago

    At least those folks get some food. The chipotle near me tells people to order online and then does nothing until hours after the food was due and people complain.

  • KoalaUnknown@lemmy.world
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    5 months ago

    Tip for chipotle: just order the kids meal, you get two tacos, chips, and a drink for less than $6 after tax.

  • SirEDCaLot@lemmy.today
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    5 months ago

    If it was just 10% of restaurants skimping a little, the effect would not be nearly enough to show up on quarterly financials. The fact that he addresses this at all, and the fact that it is big enough to show up on financials, shows that it is a significant company-wide issue. I also note the weasel word, over 10%. That could mean 100%. My guess is the vast majority if not all of their locations were skimping, because corporate told them to. And now suddenly they realize they lost customer good will, and a lot of people just stopped going. It probably shows up in focus groups, if enough people said I used to eat Chipotle but they started skipping on portions so I don’t go there anymore, they realized they lost people. And an announcement like this is necessary because those customers aren’t going back to the store and won’t see the larger portion.

  • lemmeout@lemm.ee
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    5 months ago

    The link is about something else. Does no one actually click the links anymore?

    Edit: The link is a video for me when I click it: something like cbsnews.com…master.m3u8. Seems to be issue with my app. Sorry about that.