Study claims more than half of Americans use ad blockers
www.theregister.com
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  • Godort@lemm.ee
    68·
    9 months ago

    Good. Ad blocking is security and anyone that tells you different both doesn’t care about your computer security, and also wants to sell you something.

    That 2/3 to 3/4 of computer programmers, computer security experts and advertisers seems low. I feel like that should be closer to 90%

  • Einar@lemm.ee
    43·
    9 months ago

    It’s almost as if companies have gone a bit overboard with advertising. Huh. Didn’t see that coming…

  • я не из калининграда@lemmy.ml
    252·
    9 months ago

    i always lol about people opposing ad blockers.

    oh no! my favorite unethical multinational conglomerate now has a few bucks less!

    how can anybody see this as a bad thing? ad blocking is cybersecurity.

    • AwkwardLookMonkeyPuppet@lemmy.worldEnglish
      6·
      9 months ago

      Some people only believe what they’re told by an authority, and some people only view massive corporations, politicians, and the church as legitimate authorities. So if a corporation tells them it’s bad, they’ll believe it’s bad.

  • OpenStars@startrek.websiteEnglish
    201·
    9 months ago

    What I wonder is… how?! A quick search shows that half of people in the USA use Chrome, another 30% Safari, 8% use Edge, and only 5% Firefox. This study was done by Ghostery so perhaps they chose a biased subset of the population? It just seems weird to me to think that more than half of average users use ad-blocking, these days.

  • sweetpotato@lemmy.ml
    15·
    9 months ago

    Good, your attention is a commodity, don’t let advertisers steal it. We’ve been assaulted with enough ads in public spaces already.

  • GrappleHat@lemmy.mlEnglish
    13·
    9 months ago

    Surprised the rates of adblocking is so high! I thought it was a little more niche.

    Also surprised that the article didn’t mention manifest v3 rolling out later this year to Chrimium-based browsers - which will effectively end adblocking in all browsers except Firefox.

    Google isn’t stupid, they know that ad blocking undermines their business. And Google controls Chromium: the backbone of almost all browsers. So of course they’re going to engineer it to prevent ad blocking. It was only a matter of time.

    • rasakaf679@lemmy.ml
      6·
      9 months ago

      I’m doubtful of this article claims. Majority of them use adblocker? I’m sure its inaccurate. Most of the people I have seen don’t even know about adblocker. So google doesn’t have to worry for a long time. This article seems like bootlicking Google.

  • shneancy@lemmy.world
    9·
    9 months ago

    lmao let’s all thank YouTube for spreading the word about adblockers, best adverisment ever

  • ProfessorYakkington@lemmy.mlEnglish
    4·
    9 months ago

    Once I had to use the internet without and ad blocker ( shiver ). It was horrible. I still have nightmares.

    Joking aside. I couldn’t believe how crammed full and chaotic sites were without an ad blocker. I have no evidence to support this other than my experience but I think , for me , ad blockers are good for my mental health. Being constantly exposed to all those messages trying to exploit insecurities can’t be good for people.

    Anyways ad blockers are the best.

  • noodlejetski@lemm.ee
    2·
    9 months ago

    I wonder if the statistic includes mobile users, because mobile ad blockers are definitely less popular than browser addons on desktop.

    note: this isn’t an invitation to tell me about all the wonderful mobile ad blocking solutions, I’m already aware of virtually all of them.