AI-created “virtual influencers” are stealing business from humans::Brands are turning to hyper-realistic, AI-generated influencers for promotions.
Oh no. People who use their good looks to push lifestyles that are unattainable are suffering the smallest bit of inconvenience. Oh no.
Or they’re just not good enough and there are prettier ones out there? God forbis Rachel’s only fans isn’t top because maybe she’s not that good at showing her pussy? Like anything in life, competition is a bitch.
That makes sense. The goal always seemed to be as fake as possible.
Oh no, fake people are stealing fake jobs from fake people!
Anyways…
Oh no, those poor influencers … anyway …
First they came for the influencers, and I did not speak out, because I’m not an influencer…
There are some things I won’t be disappointed to see replaced by automation. Transitions are not well managed in this regard (retraining is expensive after all), but many jobs I feel should be automated because they suck. Not really sure where influencers fall on this scale… Can’t imagine it’s great for your mental health.
Give them some talent and they’re essentially movie actors. It’s just another form of entertainment and as little as I care about influencers this won’t stop with them. Anyone that appears on camera is fair game to be replaced.
I prefer to think of it as leveling the playing field. You don’t have to be a 20 year old woman with the right face and body ratios to be an instagram model anymore. Anyone can! Seems like true equality to me.
You just need to be a geek who can afford some 4090 and the software which produce the pretty lady.
Yeah let’s do this instead of banning predatory advertising lol.
Wasn’t there a social media website that did a massive bot purge a while ago and most influencers found out that like 90+% of their audiences were actually bots anyway? sounds like this is just a logical conclusion and the rest of us can get on with our lives while bots entertain bots.
Whew. Skynet distracted itself from killing all humans.
AI recursive horny jail will save us all
Guess they’ll have to get a real job now.
Well, the real jobs are going to AI too
Are there any that are real in the sense that they contribute something of value to society?
Even doctors are liable to be replaced by AI. I don’t know what counts as “something of value to society” to you, and frankly that’s the sort of argument that is never worth having. But generally speaking, it doesn’t get much more valuable for society than doctors.
If an AI can outperform a human doctor, isn’t that a good thing? We should always strive to improve survival for patients - it’s not about doctors jobs but patient survival and long term health outcomes.
I would love for doctors to become AI if the AI improves our growing health inequities and inequalities.
Part of the issue is that this rush to transition to AI is not done to increase quality of work, but to sav time and costs. If the point was to improve the treatment, keeping a human doctor plus AI might result in better outcomes. But AI or no AI, a for-profit medical system won’t elliminate health inequalities.
It’s also worth keeping in mind not all forms of work are actually enhanced by AI participation. Journalists aren’t aided by language models that regularly hallucinate false informations.
Being a doctor would be a real job, but the only jobs I’ve seen actually getting replaced are things like clickbait content farms, scams, marketing, exploitive gambling-centric video games, and other such garbage. Unlike being a doctor it’s never been hard to shit that stuff out into the world. And since these neural networks aren’t actually that good, I’ll believe they can replace doctors when I see it.
You haven’t heard of good writing and good artwork being replaced by AI?
I’ve seen some pretty interesting images and some funny text but nothing that amounts to a big enough vision that it’s something cohesive like a complete movie or a book. I’ve seen Joel Haver videos but those aren’t made by pushing a button and getting a video.
I’ll believe they can replace doctors when I see it.
And when that day comes we’re not going back.
If your job is easy, then it’ll probably get replaced with AI eventually. What’s easier than being an influencer?
If you only do the easy part, then yes that’s infinitely replaceable. Being a pretty face is exactly that, and AI can do that all day long.
Being actually entertaining and engaging, though, is a different story, and AI is struggling to pick that up. And of course teams of corporate marketers continually fail at this.
But yes, the “job” of “being attractive on the internet” can now be outsourced to machines.
Right, but for corporations once you mention the lack of risk that your AI influencer will rape some kids or turn out to be something equally horrible the equation becomes infinitely skewed in the AI’s favor.
So, what I’m saying is, rule34 people gotta get to work making all those AI do horrible things and we’ll be back to expecting our brand shills to have a heartbeat.
Clearly you haven’t spent 3 minutes playing with StableDiffusion. AI has already plumbed the depths of human awfulness.
AI is improving by leaps and bounds. I’ve fiddled with Stable Diffusion for over a year and I’ve seen it go from mostly random, highly deformed, blurry Polaroid quality images to high def, lifelike, in almost any pose imaginable images. And the same improvement goes for non-photo quality images too. Highly-skilled illustrators with degrees are mostly fucked. This whole “but I’m so much more efficient” argument doesn’t hold water in our economy. Producing 3X more doesn’t mean people consume 3X more, it means you’re 3X overstaffed.
Now for streamers and influencers I’ll admit some of them have cardboard personalities and are easily replaced. Someone like JSE (I don’t watch much so sorry if my references are dated) is a little more animated than average so that’s gonna be harder to replicate, but does it need to be replicated in order to steal views? Jack is one man and he can’t stream 24x7 and many would prefer an “always on” streamer to someone with better content but available intermittently.
Hell, look at Amazon. It used to be filled with name brand products that you could rely upon because reputations were at stake. Now it’s an endless sea of cloned and relabeled products that are between decent and total crap, but is that hurting Amazon’s bottom line? Nope. The stuff is crap but it’s cheap, readily available, and it arrives in 24 hours. Who needs quality???
TL;DR - AI doesn’t need to be good, it needs to be good enough, and when it breaches that threshold you’ll see quality content creators go into overdrive to keep up or pack it in because the effort is no longer worth the payout.
I mean yeah it is heartbreaking how artists are going to be FURTHER devalued in society 🙃
So much of the job is face tuned and post-productioned anyway. And what are you even doing? Unboxing videos? Soy face in front of a sports car or a machine gun?
The real job of the modern influencer isn’t sitting in front of a camera. It’s all the SEO and brown nosing and cross-posting to raise your brand profile.
In a media economy where everything is online is it any wonder that an AI video in a feedback loop with a bunch of AI controlled bot “users” is going to max out on a platform that only knows how to reward these artificially manipulated metrics?
I hate influencers, aka living adverts
“Then they came for the influencers, and I said nothing…”
Because fuck em.
Can’t you see us insulting them? We said a lot as we watched them descend into a dark hole never to return.
Damn, what a shame, those poor poor influencers
maybe they need to get an actual job now?
Forgive me for being entirely unsympathetic, but I would not call being an “influencer” a “job”.
The same could be said about a lot of sources of income. It’s subjective what is considered a job.
It is a job, just a ridiculously stupid one
Are you a boomer?
Just because you don’t like or understand something doesn’t mean it’s not a job. I think it’s a bit ridiculous myself but at end of day it’s no different to being a celebrity for whatever reason and it’s still a job.
It’s odd where people draw the line. It’s pretty much the same as previous generations fawning over radio personalities and all the Oprah’s and such. To me, modern influences are equivalent to radio/TV hosts - personalities which are paid to promote and market products and lifestyles. Just because there’s now more and more specific niches for them, doesn’t make them any less valuable in the people’s lives who enjoy them and their content.
Nope: mid 30s, politically progressive, software engineer.
I don’t like people who make a living off of simply “being famous” either - e.g. the kardashians.
I understand exactly what an influencer is and does. I just don’t like what they do, because the vast majority of what successful influencers do is to aggressively perpetuate some of the worst aspects of social media, as well as rampant consumerism and unbounded capitalism in general.
And nothing of value was lost.
I don’t see the downside to this in particular.
People’s identities become fully commodified then a technology is invented to simulate it. Late stage capitalist dystopia things.
Good. Fuck anyone who treats ‘influencing’ as a career.
The thing is that I don’t really think anyone does, it’s a buzz word construed by traditional media to let them draw hate on to modern competition without admitting they’re even worse.
Fit example Kim Kardashian is an influencer unless she’s on old media then she’s a celebrity, Hank Green is an influencer on tiktok but if was on traditional media he’s a science educator… None of these jobs are new it’s just that they’re not controlled by corporations to the same degree so the rich have invested some money in making you hate them.
