but whats the point of pretending to be a dangerously overstocked warehouse? they would have done better with just a gigantic poster of ferris bueller in a towel.
Honestly, it did kind of psychologically have that effect. I remember thinking “Damn, these people have a shit load of towels. People must be buying a lot more towels than I do. Maybe I should be replacing my towels more often.”
I have seen a doc about Home Depot (not the pictured store) some time ago. Apparently the overstocked facade was a big deal because those big stores want you to think they have everything that can possibly exist in their inventory so you only always go there and make no further stops.
Of course, it’s smoke and mirror and a lot of stores adopted the big warehouse style for the same reasons. Some stores have legit empty boxes filled with crap all over. If you ever went into one of those store looking for something very specific tho, it is pretty apparent that they only overstock a few profitable items and the rest is no better, or worse than smaller locally-owned shops inventory-wise. Only exception around here would be Costco, which is a.legit warehouse.
I would say that they’re worse than local hardware stores. Not only is it really difficult to get help in a Home Depot, but they rarely have any even remotely specialized. Lets say you need a specialized gasket to fix your bidet. Home Depot probably doesn’t have it, and if they do, they’ll make you search for it for an hour, and then make you buy 12 of them for $10. The local hardware store will have a little white haired dude who knows exactly what you need, exactly where it is, will explain how to prevent it from going bad again, and will sell you one gasket for 37 cents.
My guess is that you never had the (dis)pleasure of shopping at Bed Bath & Beyond or Linens & Things.
Both stores featured stuff like this. A relatively small footprint for a “superstore”, that did a lot by drawing your attention upwards to generate a sense of space. Every “department” had stuff like this, showing inventory 10-20 feet off the floor on very high shelves. Meanwhile the floorplan was rather claustrophobic and not somewhere you want to be on a busy shopping day. But if you needed to outfit a kitchen, bathroom, and a bedroom all on one trip, it was the the place to go.
Anyway, it’s no surprise that there was stuff like this going on purely for show. Makes sense, actually. You wouldn’t want staff restocking on ladders half the time.
they would have done better with just a gigantic poster of ferris bueller in a towel.
You are a marketing genius!
But also, I think it’s just a trend in the U.S. For a while there, and kinda still, warehouse stores are in style; I think because of the reputation for good deals from places like Costco and Ikea, I think other companies thought if they pretend to be a bit of a warehouse people will think they’re getting low prices because money was saved on decor. 'Muricans are easy to fool this way.
IKEA does this trick with the furniture they sell you. You think you’re getting a wooden desk, but really it’s two sheets of super thin wood glued into a cardboard box, or some foam.
but whats the point of pretending to be a dangerously overstocked warehouse? they would have done better with just a gigantic poster of ferris bueller in a towel.
It demonstrates they have stacks and stacks of towels and that they are to be fully trusted as your local towel authority.
Fuck towel authoritarians!
Honestly, it did kind of psychologically have that effect. I remember thinking “Damn, these people have a shit load of towels. People must be buying a lot more towels than I do. Maybe I should be replacing my towels more often.”
I have seen a doc about Home Depot (not the pictured store) some time ago. Apparently the overstocked facade was a big deal because those big stores want you to think they have everything that can possibly exist in their inventory so you only always go there and make no further stops.
Of course, it’s smoke and mirror and a lot of stores adopted the big warehouse style for the same reasons. Some stores have legit empty boxes filled with crap all over. If you ever went into one of those store looking for something very specific tho, it is pretty apparent that they only overstock a few profitable items and the rest is no better, or worse than smaller locally-owned shops inventory-wise. Only exception around here would be Costco, which is a.legit warehouse.
I would say that they’re worse than local hardware stores. Not only is it really difficult to get help in a Home Depot, but they rarely have any even remotely specialized. Lets say you need a specialized gasket to fix your bidet. Home Depot probably doesn’t have it, and if they do, they’ll make you search for it for an hour, and then make you buy 12 of them for $10. The local hardware store will have a little white haired dude who knows exactly what you need, exactly where it is, will explain how to prevent it from going bad again, and will sell you one gasket for 37 cents.
My guess is that you never had the (dis)pleasure of shopping at Bed Bath & Beyond or Linens & Things.
Both stores featured stuff like this. A relatively small footprint for a “superstore”, that did a lot by drawing your attention upwards to generate a sense of space. Every “department” had stuff like this, showing inventory 10-20 feet off the floor on very high shelves. Meanwhile the floorplan was rather claustrophobic and not somewhere you want to be on a busy shopping day. But if you needed to outfit a kitchen, bathroom, and a bedroom all on one trip, it was the the place to go.
Anyway, it’s no surprise that there was stuff like this going on purely for show. Makes sense, actually. You wouldn’t want staff restocking on ladders half the time.
You are a marketing genius!
But also, I think it’s just a trend in the U.S. For a while there, and kinda still, warehouse stores are in style; I think because of the reputation for good deals from places like Costco and Ikea, I think other companies thought if they pretend to be a bit of a warehouse people will think they’re getting low prices because money was saved on decor. 'Muricans are easy to fool this way.
IKEA does this trick with the furniture they sell you. You think you’re getting a wooden desk, but really it’s two sheets of super thin wood glued into a cardboard box, or some foam.
or three stools in a trenchcoat