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America: I’m sponsored by soulless corporate conglomerates.
Italy: I’m sponsored by cheese!
America: tears up and salutes Italy
I mean, those cheeses are also big global conglomerates and they take it a step further by gatekeeping the name of their cheeses.
Hang on a minute, Parmesan’s a brand? Not just a name of dry Italian cheese?
Parmigiano Reggiano is a protected name like champagne is. To have the name it has to be produced with traditional methods and sourced from the traditional region, all of which is legally defined. They charge a premium for this, and some of it becomes quite expensive.