• thessnake03@lemmy.world
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    2 months ago

    Even adjusting for inflation, Pluto Nash still wins. It opened to $3.5M in today’s money.

    I feel like there hasn’t been much marketing for Megalopolis. Could be a factor. I’d say the long run time doesn’t help, but Oppenheimer counters that point.

    • Semi-Hemi-Lemmygod@lemmy.world
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      2 months ago

      Oppenheimer had the advantage of people knowing basically what the story was about. The poster for Megalopolis doesn’t really tell me what it’s about beyond Adam Driver apparently being an architect.

      It’s the same reason everything is a reboot or remake: A lot of the marketing cost has already been taken care of with the first movie.

    • Sabin10@lemmy.world
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      2 months ago

      This is the second time I have heard about this film, the last time being the release of the first teaser trailer. Studios love to spend 70 million marketing budgets on broadcast TV advertising and completely missing their target audience. In the case of sci-fi, most of us are more responsive to online marketing campaigns and this film has the online presence of an Amish priest.

      • SSTF@lemmy.world
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        2 months ago

        In the case of sci-fi, most of us are more responsive to online marketing campaigns and this film has the online presence of an Amish priest.

        Even then, who is this movie for? Scifi nerds who liked Cloud Atlas but wished it was more incoherent and Roman themed?

    • acosmichippo@lemmy.world
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      2 months ago

      aubrey plaza was on the daily show talking about it, so i assume they were doing the usual TV talk show tour.

    • bitwaba@lemmy.world
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      2 months ago

      You need to adjust the Pluto Nash budget for iflation as well. It was a ~$100 million budget in 2002.

      Makes me wonder how many other movies did worse when we consider adjusting their budget to inflation.