Kevin Roberts remembers when he could get a bacon cheeseburger, fries and a drink from Five Guys for $10. But that was years ago. When the Virginia high school teacher recently visited the fast-food chain, the food alone without a beverage cost double that amount.

Roberts, 38, now only gets fast food “as a rare treat,” he told CBS MoneyWatch. “Nothing has made me cook at home more than fast-food prices.”

Roberts is hardly alone. Many consumers are expressing frustration at the surge in fast-food prices, which are starting to scare off budget-conscious customers.

A January poll by consulting firm Revenue Management Solutions found that about 25% of people who make under $50,000 were cutting back on fast food, pointing to cost as a concern.

  • J12@lemmy.world
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    7 months ago

    If I eat fast food I always check their apps first for any deals. Arby’s had some decent deals a month ago (free sandwich with $3 purchase) but nothing since then and no chance I’m spending $12 for an Arby’s meal.

    McDonald’s App is a little more consistent although they’ve got rid of a lot of the good deals.

    Without the apps I wouldn’t eat at these places. It’s cheap food at nearly sit down prices.