Company, which operates roughly 2,000 stores, declined to disclose number of stores where merchandise will not be available
Target confirmed Friday that it won’t carry Pride Month merchandise at all stores in June after the discount retailer experienced a backlash and lower sales over its collection honoring LGBTQ+ communities.
Target, which operates roughly 2,000 stores, said decisions about where to stock Pride-themed products, including adult apparel, home goods, foods and beverages, would be based on “guest insights and consumer research”.
A Target spokesperson declined to disclose the number of stores where the merchandise will not be available, but the company said its online shop would offer a full assortment. The moves were first reported by Bloomberg.
Let’s be honest. This collection isn’t supporting the LGBTQ+ community, it’s exploiting it. They don’t donate the profits to HRC, and they don’t feature designers from the community. It’s all cheaply made, high margin, bottom line padding.
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Exactly. The burn-the-world-down capitalists and the right wing fascists can all go drown in a tub of bleach. I have have very few fucks left to give if one group upsets the other.
Deviation from the norm will be punished, unless it is exploitable.
Oh neat, now we’re letting fundamentalist extremists dictate what can and can’t be sold in stores. Surely this can’t go wrong.
I guess we do negotiate with terrorists in america
Haven’t we always?
IMO, the only difference between the past and now is that they have to actively fight against it instead of it just being suppressed by the dominant culture (that felt the same way, but didn’t have to openly enforce it).
Corporations only support pride when it’s good for business.
What is particularly despicable about this business strategy is that they are going to pull all of the LGBTQ+ merchandise from areas which are hostile toward that population and only sell it in areas where it is embraced/non-controversial. Meaning that the folks who would most benefit from the normalizing of showing pride in their identity are left without it. I can only imagine how extra painful it is for closeted gay kids in these areas to see that the local Target knows and is essentially telling them that their community is anti-LGBTQ+ and not worth them risking showing a speck of rainbow during June.
Ultimately they’ve pissed off both sides with how they handled pride this year and last year.
MAGoo logic.
We believe in freedom and capitalism. We’ll boycott any store that sells things that honors freedom.
It’s only cancel culture when the libruls do it.
I’d rather be Russian than a Democrat they say unironically
Well I guess those who support LGBTQA should also protest by boycotting those Target stores. There should be no room for these closed-minded idiots for their backward thinking.
You mean all target stores
Sound’s good to me
“those who support”
you mean non-idiots?
Scary colors… booooo
A crisp new dollar bill says that those Target stores are still going to get protests come June.
I think the backlash they got is terrible but I can also understand why a business wouldn’t waste time selling products in a market that doesn’t want said products. That’s valuable floor space and other resources that could be used for something that will sell there. Target is not the bad guy here.
I doubt target cares but employee safety from the crazies would be my number one reason.
That’s a very good point as well
