• thehatfox@lemmy.world
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      9 months ago

      Unfortunately it’s never-ending cat and mouse battle. The whole point of SEO is to game the search engines systems, so the spammers will now be adjusting their tactics.

      I don’t think it’s just SEO that’s the problem with Google search either. They seem to put too much weight on e-commerce over information.

    • Fermion@mander.xyz
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      9 months ago

      There’s something else wrong besides just excessive SEO. The other day I was trying to find a battery controller for a diy battery pack. I searched “rechargeable battery controller.” Every result on the first page was rechargeable battery packs for Xbox controllers. I understand how there could be a strong correlation, but it was every result being for Xbox controllers. So my conclusion is that Google search is doing more than correlating occurrence of search terms now. I think they’re running some sort of ai to guess what you intend to search based on what you typed then showing results based on that. So their system decided I was looking for a battery for an Xbox controller and showed only results for that search rather than a search of what I actually typed.

  • Armok_the_bunny@lemmy.world
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    9 months ago

    The answer seems fairly obvious to me if they really want to improve search results: blanket ban any domain owned by any company known to engage in blatant SEO spam, let them appeal after 6 months. The fact that isn’t done means Google sees profit in allowing SEO spam to exist as long as it doesn’t push too many people away.

  • Kidplayer_666@lemm.ee
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    9 months ago

    If Google keeps listing the battle, hopefully other search engines can arise. Bigger variety would help with combating SEO, cause if you have 3 or 4 alternatives, it becomes harder to game all of them