When China’s BYD recently overtook Elon Musk’s Tesla as the global leader in sales of electric vehicles, casual observers of the auto industry might have been surprised.

But what’s caught other carmakers around the world off-guard is something else about BYD, which is backed by Warren Buffett’s Berkshire Hathaway: its low prices.

“No one can match BYD on price. Period,” Michael Dunne, CEO of Asia-focused car consultancy Dunne Insights, told the Financial Times. “Boardrooms in America, Europe, Korea and Japan are in a state of shock.”

BYD can keeps its costs low in part because it owns the entire supply chain of its EV batteries, from the raw materials to the finished battery packs. That matters because a battery accounts for about 40% of a new electric vehicle’s price.

  • HappycamperNZ@lemmy.world
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    11 months ago

    Uh… yeah? China beats nearly everyone on price but you don’t go there for quality and durability.

      • HappycamperNZ@lemmy.world
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        11 months ago

        Oh, I find that even more hilarious. But that’s a Musk issue, not a place of manufacturing.

    • MonsterMonster@lemmy.world
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      11 months ago

      That’s what the British car industry said in the 60s and 70s about Japanese cars. Everyone bad mouthed anything made in Japan as being poor quality.

      The Japanese succeeded through good products and their domestic rivals (in Britain) being arrogant, xenophobic and letting standards slide thinking they were great and couldn’t be beaten.

      I’ve a Japanese Honda CRV (ironically built in UK) and a Chinese built MG5 EV. The EV is best built car I’ve owned in 35 years.

      Many established car brands are going to disappear Tesla, I believe, being one.

    • NateNate60@lemmy.world
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      11 months ago

      That view is unfortunately out of date. Many Chinese products are of equal or superior quality to their global counterparts. Think Lenovo laptops and OnePlus smartphones. Chinese stuff can be cheap and high quality.

      • pycorax@lemmy.world
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        11 months ago

        Lenovo has lost all sense of reputation for me after the whole superfish fiasco.

      • Aceticon@lemmy.world
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        11 months ago

        In my own experience trying the waters for a business importing and selling LED Light Bulbs from China, they’re a mix of little crappy companies and large more well established ones and the larger ones are perfectly capable of designing and making good products but due to the market pressure for “make it as cheap as possible” end up mainly cutting down on component quality and using cheaper designs to make it cheaper.

        Sure, the tiny companies are generally crap and the local culture (at least in Electronics, and at the time which was a decade ago) was to expect things to be cheap and break down often, but the larger companies are professional and can actually make quality products, its just that they generally are very weak in branding so can’t really get people to pay them for quality, hence end up either mainly competing on price or working as suppliers for non-Chinese companies which are little more than Brand-management outfits (which is pretty what all big name Brands in the West are nowadays - managers of one or more famous brands, not creators of superior products).

        • macrocephalic@lemmy.world
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          11 months ago

          I’ve heard the exact same thing before: Chinese manufacturers will build to whatever quality you pay for, but almost everyone just asks for the absolute cheapest. The profit margins on the absolute cheapest quality are better than competing with other countries who can also produce higher quality goods.

      • teamevil@lemmy.world
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        11 months ago

        Yeah but lots more Chinese stuff is cheap shiny trash. If there’s a way to lie and cut a corner they’ll ,do it…not that America would be any different but they dont make anything here anymore.

      • LemmyIsFantastic@lemmy.world
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        11 months ago

        Both Lenovo and OnePlus are garbage. Out of all the shitty companies and you go to those two for an example of quality?

    • tomatopathe@sh.itjust.works
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      11 months ago

      Your iPhone / Samsung is manufactured there. So no, that’s a bad take. You get what you pay for, and good quality is still cheaper than made elsewhere.

      • pycorax@lemmy.world
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        11 months ago

        Samsung is slowly moving some production from China though. For instance, my phone is manufactured in Vietnam instead.

    • gravitas_deficiency@sh.itjust.works
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      11 months ago

      Not to mention: I’ll eat my hat if the CCP isn’t providing some sort of subsidization, for no other reason than the fact that it’s a national pride thing for them

      • Augustiner@lemmy.world
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        11 months ago

        Most carmakers get heavily subsidized. All the German ones for example. It’s a big industry and states like to keep their brands competitive.

    • ABCDE@lemmy.world
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      11 months ago

      They produce a lot of quality and durable products in China. Apple and Tesla are both producing there, as do many thousands of other companies.

    • chitak166@lemmy.world
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      11 months ago

      You gotta be a special kind of innocent to think Americans make quality automobiles.