Apple is now banned from selling its latest Apple Watches in the US::Apple can no longer sell the Apple Watch Ultra 2 and Watch Series 9 in the US. The International Trade Commission issued an import ban on the devices that took effect on December 26th, 2023.
Really wonder what exactly Apple is planning/trying to do here. They have more than enough money to settle with Masimo - IMO it makes the most sense for them to just settle an amount for the existing watches, and redesign a new oxygen sensor module for the US market.
Kind of silly for them to expect some kind of special treatment ripping off another company’s tech, when they themselves are hyper protective over copycats ripping them off
Maybe the sales figures were less than expected and will use this as an excuse to the board.
Well, if I was on the board or a shareholder, I would be much more pissed about patent infringment that should have been easy to prevent and hints at incompetence over lower than expected sales which is just hard to predict.
If I were an investor I would be much more lenient with the excuse that the market is saturated than the excuse that we’re too incompetent to even maintain a presence in the market.
If you were an invester or board member, you wouldn’t care about the patent infringement - Apple has historically done this and you wouldn’t invest in the first place if you weren’t okay with it. This one’s just getting more eyeballs and actual repurcussions but they’ve paid off and bought out multiple companies over stuff like this.
Not about infringement as much as getting caught and not being able to sell the watches that were surely expensive to develop.
If they fold now, what message will it send to other companies that have patents that Apple infringes on?
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