Evil genius marketing, working as it always does. The kids don’t know any better, so they are being exploited and conditioned to think the horrible new normal is just the way things have to be. And most parents are too tired and busy to find better alternatives.
It’s simple, the games that appeal the most to kids require some form of subscription. If those games didn’t, then they wouldn’t want ones with subscriptions.
The games that appeal most to kids play upon their dopamine response and generate addictive patterns.
Correct, and if they didn’t have subscriptions, subscriptions wouldn’t be popular.
Putting it like that makes it sound that this is incidental, but the conditioning techniques baked into the design of these games are included for the sake of selling battle passes and virtual items. If they didn’t have subscriptions and virtual currency, they would have been built entirely differently.
That’s because I am not speaking on the corporate point of view here, I am discussing the kids’. Every time I see this subject come up there seems to always be people who think that the move to subscriptions are due to a preference of access model upon the consumer, naively ruining their own capacity to own things, namely kids/young people, thinking it’s just the modern, and thus better, more convenient, way to go.
Even the article’s headline is written in a manner that suggests that kids prefer the subscription model it’s self, not that they are choosing based on the game without thought to the access model.
I see what you mean. Far from me to want to blame the kids for it, but I don’t think we can just overlook how corporations are deliberately funneling them towards these models through marketing and manipulative design. The kids’ perspective is one of just being excited for things they want in these games, but this happens due to habitual conditioning of a neverending threadmill of virtual rewards and Fear of Missing Out. Not to mention semi-organic peer pressure among kids, over who has the fanciest or default cosmetics. Which wasn’t deliberately created by the corporations, but they are definitely benefitting over it, and nobody is dissuading that from happening.
The kids are not at fault, but I don’t think this is a “just let kids be kids” situation. They are being exploited.
And target that critical mass where you don’t want to be the only kid that doesn’t have access to the game every other kid is playing.
Not having cable TV growing up definitely caused me to be the odd man out on pop culture references. A lot.
Did it never occur to you that this might not be just coincidence?
It did. I think you are misunderstanding what I am saying, or adding more to it than there is.
Children do not desire subscriptions as a superior model to owning games. The model of access is not something they are comparing and contrasting. They are simply going for the games they prefer, which get locked behind subscriptions. I never implied that games popular with kids aren’t intentionally put behind subscriptions, I was arguing that the subscription model isn’t actually preferred by kids.
Apologies, I obviously misunderstood your first comment.
It’s cool, happens
How you worded this makes it seem like “if those games didn’t” refers to requiring subscriptions.
I would suggest editing it to “If those games didn’t appeal to kids” or similar; if what you meant was that kids just plays what appeals to them, and those games “just happens” to be subscription games.
I’m an adult and I play a few different games like this.
Too bad. They’re getting copies of Burger King’s Sneak King and they’re going to like it.
That’s what a lack of street drugs does to the youth, the OG subcription services.
“ESA survey showed” – not exactly an unbiased report
That is super dystopian.
I wouldn’t say its that bad. Various forms of collectibles/cards have been around for a long time. Asking for gametime for a game like WoW isn’t exactly a new phenomenon.
I think it’s just that there are a few specific examples that stand out. Some aspects of Roblox can be pretty concerning.
But if a kid just wants some money for a skin for Fornite, or to buy a specific world setup for Minecraft, I don’t necessarily see that as some scary new thing.
While I hate slippery slopes, this is an historic trend. They squeeze in little ones that don’t seem so bad. I accept no games with these predatory or greedy models and I’d argue that kids shouldn’t be subjected to them.
Where did we go wrong?
Most games are free to play and heavily encourage subscriptions. So capitalism?
That’s a small facet of the larger problem.
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Unchecked “free market” capitalism, if I had to guess.
Companies should never have been able to run outside of a very tight yoke. Yeah sure, capitalism. But not unchecked and especially not unchecked-across-borders so they can start escaping shit by moving legal entities around. Oh and speaking of that, maybe “corporations as entities” is another really really big one we fucked up, allowing the people who make the truly shitty decisions to shirk responsibility for them.
Relevant article: https://reclaimdemocracy.org/corporate-accountability-history-corporations-us/
TL;DR: the way it was supposed to work is that entities that wanted limited liability were granted corporate charters in exchange for providing some large, tangible public benefit (and very much not just “shareholder value”, BTW). This post-Dodge v. Ford Motor Co. world where corporations are essentially mandated to be sociopathic is an absolute 100% perversion of what incorporation was meant to be for!
In case you are wondering this because it seems children actually prefer subscriptions to owning games, they don’t. Out of what is offered to them, the most desired choices happen to be subscription models of some form. If those games were something you just bought then the desire would be for games that were purchased in full.
This type of games are free to play. So a bunch of kids who are friends can start playing at any time even without money. If some of them like the game, they’ll stay as a group for the social aspect.
I don’t see any wrong in it. Its just different of what I did 30 years ago.
I’m gonna have to disagree. As somebody who was an Overwatch addict, these games are designed to effectively be like drugs. They are not meant for children and shouldn’t be purported as such.
These are casinos playing in simple.
In fact, it’s much less incentivized for a game that is one and done, even multiplayer titles if they are a paid game.
We’ve been hooking kids on gambling since (at least) baseball cards, which -surprise!- were heavily lobbied to convince law makers to let it fly.
Consumers were doomed the instant we failed to torch and pitchfork that shit.
It’s never too late for torch and pitchforks
Not pushing harder against subscriptions and scummy practices.
Everyone’s wondering where we went wrong as a society but honestly a year of game pass during a time of my life where I didn’t get new games very often sounds way better than getting like three games for Christmas.
Just dropping a gift recommendation for younger kids with a Nintendo Switch. Kirby and the Forgotten Land. A few years old at this point, but my two younger kids still play the heck out of it. It’s wholesome, and doesn’t have any in game purchases or online subscription.
gestures at the outside I am not surprised. Outside is a McDonald/Starbucks laden hellscape. There are a dwindling number of places for kids to get enrichment outside their own homes. People in general spend increasingly long times in front of screens for various activities. Gaming is an activity that they can do alone or with their friends that doesn’t require them to pay for things to enjoy them. Some of them don’t even recognize that there is a real world cost for things like vbucks and so on.
Toy stores are few and far between. We don’t watch media that has significant commercials anymore. What did we expect?
https://en.wikipedia.org/wiki/Third_place
The death of the third place has been happening in a thousand ways for a while now. Fewer and fewer places you can just be without paying to do so. Even now we see one of the last ones, libraries, targeted more and more by certain groups.
Thank you. I knew there was a name for this phenomenon but didn’t know what it was. I’m also pissed about the libraries. I don’t understand why people want to get rid of them.
As long as FFXIV exists, I can understand the desire for a game subscription over literally every other paid game.
Better idea: Get them a ton of classics from the Steam sale, put them on a fresh acct, and then give them hundreds of hours of good shit for like $50. You could get 5 copies of Undertale for the equivalent price of 1 Fortnite skin.
I share my steam linrary with my two kids. Gave them 200+ games. They still play Fortnite and Roblox because that is what their friends play. When I was young the biggest games were single player and you shared stories with your friends. Now you play with them online.
It really is crazy how much the cultural landscape of games has evolved over the past decade or so. I’ll just be here playing classic singleplayer games until I’m old and gray like a boomer lol.
Ha! I guess I already qualify as a boomer. I’m 43 and been a gamer since the commodore days. I play everything that comes my way if time permits, from indies like islanders for a relaxing me time, to mega AAA F2P monsters like Fortnite to have a laugh with my sons.
At 43 I’m pretty sure you’re gen X, not a boomer.
Oh I’m aware of the true definition of boomer but for many teeanger if you are older than 25 you are a boomer.
Well those whipersnappers just need to learn how generations work because ba k in my day…
Strictly speaking, I’m not opposed to monetization in f2p games but the pricing is egregious.
When the le seraffim bundle for overwatch 2 dropped they also put their in game currency on sale so you could get enough currency to get the bundle for $50 instead of $70 and people were calling it a great value.
Even at $50, that’s enough for 4 months of humble choice which would net you 32 games and 6-8 of them would be AAA games.
This is why we can’t have nice things.
I want game subscriptions to be deeply discounted for cyber Monday.
No they don’t
F*** big gaming and their microtransaction/subscription/pay to win bull****! Indie and retro games are way better than overpriced AAA titles at his point anyway.
I understand the sentiment but big free games with storefronts aren’t pay to win anymore.
Fortnite, roblox, apex, cod and rocket league are some examples.
True but whole payment model sucks in general.
Why are you censoring words on the internet. This isn’t tictok. You can fucking swear.
