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TheImpressiveX@piefed.socialM to movies@piefed.socialEnglish ·
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4 days ago

AMC Theatres to Trim Pre-Show by 4 to 5 Minutes, CEO Says: 'We Don't Love Deluging Our Customers'

www.thewrap.com

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AMC Theatres to Trim Pre-Show by 4 to 5 Minutes, CEO Says: 'We Don't Love Deluging Our Customers'

www.thewrap.com

TheImpressiveX@piefed.socialM to movies@piefed.socialEnglish ·
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4 days ago
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AMC Theatres CEO Adam Aron shares details in an earnings call about his plans to reduce the length of the ad and trailer-stuffed pre-show.
  • ThePantser@sh.itjust.works
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    4 days ago

    Get ready for pop up ads IN the movie, like more than product placement. Full on scrolling across the screen ads!

    • magnetosphere@fedia.io
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      4 days ago

      The minute I see that, it will be the last time I go to a theater.

    • shalafi@lemmy.world
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      4 days ago

      In that event, I walk and demand a refund on the way out.

    • Tower@lemmy.zip
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      4 days ago
      1. Apparently, not a new idea

      • ThePantser@sh.itjust.works
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        4 days ago

        I was actually looking for a pop-up video gif and gave up lol

      • metallic_substance@lemmy.world
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        4 days ago

        Holy shit, that’s a poorly written article

    • Blackmist@feddit.uk
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      4 days ago

      Make the ad for a dodgy Asian gambling site, to save pirates having to add it later.

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