Samsung has released a new video in support of Google’s #GetTheMessage campaign which calls for Apple to adopt RCS or “Rich Communication Services,” the cross-platform protocol pitched as a successor to SMS that adopts many of the features found in modern messaging apps… like Apple’s own iMessage.
It’s entirely a US issue. Everywhere else just uses platform agnostic apps like WhatsApp, telegram, signal, etc to get round the issue. Americans hitch their wagons to a corporate manufacturer like an identity and then moan about people who buy the other brand having different coloured text message bubbles.
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What did I miss there?
You missed that standards should extend beyond international borders and are important regardless, but especially for international interoperability reasons.
You missed that using proprietary messaging apps made by companies is the actual way to dickride corporations and that standards are literally the only way to avoid doing so.
There’s more to it, but those are the main pieces.