Summary

Stephen King announced his departure from X (formerly Twitter), calling the platform “too toxic” and urging followers to join him on Threads.

King has frequently clashed with X owner Elon Musk over verification charges and political disputes, including Musk’s support for Donald Trump.

Other entities, including The Guardian, German football club St Pauli, and actor Jamie Lee Curtis, have also left the platform, citing concerns over toxic content, misinformation, and hate speech.

Rival platforms like Threads and Bluesky are gaining traction, with Bluesky reporting nearly 15 million users globally.

  • anon6789@lemmy.world
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    27 days ago

    We’re here for fun. Celebs are on social media as part of their brand. It’s them doing business, and they’re going to use what the feel will reach the largest audience with the least effort on their part, and something with corporate backing likely has customer support for moderation, hacking, and whatever else. They’re not here for a digital revolution, they’re here to keep their name and income stream out there.

    I imagine it’s the same reasoning why a business will pay for Red Hat when they could run Linux for free. It may or may not be the best option, but they feel it offers tangible benefits.

    • Sir_Kevin@lemmy.dbzer0.com
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      27 days ago

      This is absolutely correct. And these businesses are typically paying employees to manage these social accounts so there is financial risk with choosing one that’s not going to result in revenue. Why market on a platform with no audience or backing?

      I’m not saying I like it, but that is indeed how things work.

      • anon6789@lemmy.world
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        27 days ago

        Yup, I just replied to another comment, what’s so bad about having a place that’s just regular people? I enjoy having my comments actually read here and getting to know some of you to some level. I’d lose interest in this place if it turned into new Twitter. I can’t compete with Taylor or Beyonce or whoever the flavor of the week is. We can have both platforms if we so choose, so why wreck one for the sake of another?