The carrier on Friday said it launched a media platform to serve travelers personalized advertisements on seat-back screens and in its app, among other platforms, as it seeks to leverage customer data.

  • 0110010001100010@lemmy.world
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    6 months ago

    This article is short on details but what I really want to know is WHERE is that data coming from and how the fuck does United have access to it?! Also, a follow-up question would be how does one ensure they don’t get access to that data? Is that even possible anymore?

    • dave@hal9000@lemmy.world
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      6 months ago

      My hope is that there wouldn’t be anything more personal about it than age, sex, and location… But I am sure there’s a lot more that even an airline (businesses that tend to be decades behind in systems they run) can get

    • xpinchx@lemmy.world
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      6 months ago

      Probably when you book from browser cookies?

      You could get around this but 99% of people won’t.