Total clog with prusament pla in line. Can’t feed anything through even at high heat. Cold pull not possible / filament not making it into hot end to do this.

You can see little bit of filament sticking out in photo, but with pliers this just tears.

Should I try heating up the whole hot end tube with a soldering iron to see if I can liquify the clog out?
Any other ideas? I can’t find many good resources about what to do in this situation online. Also, obviously needs to get cleaned up a bit, but does picture of my hot end tip look pretty ok? Do I need to bite bullet and get a new hot end? If so, are Amazon off brand replacements ok, or do I need to wait for one to get shipped from prusa?

Thank you