Just as the title asks I’ve noticed a very sharp increase in people just straight up not comprehending what they’re reading.
They’ll read it and despite all the information being there, if it’s even slightly out of line from the most straightforward sentence structure, they act like it’s complete gibberish or indecipherable.
Has anyone else noticed this? Because honestly it’s making me lose my fucking mind.
I help companies sell products on Amazon.
One sold protein powder. Product title says “25g of protein”. First bullet point says “25g of protein per serving”. Main image of the product clearly shows “25g protein” on the label. Second image makes it more clear with “25 Grams of Protein Per Serving” in big bold letters. The A+ content (images in product description) repeat this information in big bold letters as well. Both the image gallery and the A+ content showed a picture of the supplement facts panel. The top rated review for the product called out that they liked the 25g of protein per serving.
Customer messages me, “How much protein per serving? Doesn’t say anywhere on the listing.”
Rage. Instant, immediate, and intense rage.
My time in retail and working at a liquor store have shown me that a significant portion of the general population are just straight up illiterate, mostly illiterate, or functionally illiterate. I had to stop allowing myself to get upset when customers would ask dumb questions for the sake of my own sanity.