Feel free to replace “friends” with “anyone you know in real life” or even online groups you trust or are close with.

“They”:

WOM marketing is highly effective as 88% of consumers trust friend recommendations over traditional media.

and my own personal experience; most games I have bought in the past 10 years have been off of recommendations from r/gamingsuggestions before Reddit went to crap and Lemmy came into existence; and even moreso when it is a personal friend recommending things to me.

Mods, feel free to nuke if this feels too close to advertising or better-suited for [email protected] (my own community); I mean it more as a discussion piece but I don’t run the place.

EDIT: The “not” in the title is optional; I’m asking about both successful and failed recommendations.

  • AlexanderTheDead@lemmy.world
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    13 hours ago

    Yeah, I haven’t played Silksong myself, but it was obvious from it being the most highly anticipated game of the year to getting a bunch of mixed reviews and then basically fell off the radar. Like I’m sure it’s a great game, but it doesn’t seem like it’s even going to be a contender.