The strongest predictor of whether someone believed in COVID-19-related misinformation and risks related to the vaccine was whether they viewed COVID-19 prevention efforts in terms of symbolic strength and weakness. In other words, this group focused on whether an action would make them appear to fend off or “give in” to untoward influence.
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Our findings highlight the limits of countering misinformation directly, because for some people, literal truth is not the point.
Aligning on a purpose is important. I’d argue that being aware of how on board people are for that purpose is important too. I recently tried to say that the family chat should have less influencer posts since we don’t all agree on the positions and it causes friction. Boy was that a shit show