Somewhere in my head I thought I posted this yesterday. The lack of pockets in womens clothing is a bit of her pet peeve I believe and can’t say I blame her. I have oftentimes gotten one piece of clothing over another due to pockets.
Somewhere in my head I thought I posted this yesterday. The lack of pockets in womens clothing is a bit of her pet peeve I believe and can’t say I blame her. I have oftentimes gotten one piece of clothing over another due to pockets.
But if this logic works, why aren’t they tricking men into buying something else too?
It comes from exploiting patriarchal beauty standards. Clothes for women were pushed to be designed with the mindset of fashion first, functionality second to “accentuate the female form” and it was argued that pockets detract from this so it was “necessary” to omit them from women’s clothing.
Men’s clothing is designed to be functional first, fashionable second so that angle of exploiting gender norms wasn’t available for men.
trust me, there’s a lot of marketing and bs for men to buy stuff they don’t need.
Yes, but this is also true for women. I feel like pant/skirt companies would make more money just selling pants/skirts with pockets if their competitors weren’t, unless all bottom-clothes companies also started selling purses at the same time in some sort of anti-female-pocket cartel.
I’m sure there’s some history behind this that I don’t fully understand. The logic just seems flawed to me.
didn’t mean to say it’s an issue that affects one gender.
it affects everyone, some effects are gender specific. it’s generally very toxic and sucks for everyone.
I hate when my daughters hand me stuff to carry because they don’t have pockets (I’ll carry anything for them), and I always try to get them clothes with pockets.
I didn’t think you were lol, I just meant within the context of legwear/purses, that selling an extra thing to one gender at the expense of a feature in another product seems like it would make more sense if you did it for 100% of the pocketed-clothing market, rather than focusing on 50% of the potential customers.
But then, such is marketing and human behavior.
Good on you! You sound like a good parent.
Maybe they tried, but faced cultural resistance. Instead, they target other things to men, like wallets and watches.