According to London‑based piracy monitoring and content‑protection firm MUSO, unlicensed streaming is the predominant source of TV and film piracy, accounting for 96% in 2023. Piracy reached a low in 2020, with 130bn website visits. But by 2024 that number had risen to 216bn. In Sweden, 25% of people surveyed reported pirating in 2024, a trend mostly driven by those aged 15 to 24. Piracy is back, just sailing under a different flag.
This reminds me of the old pre-internet joke about a little girl with a lemonade stand. The sign reads…“Cup of Lemonade $1,000.00”. A passerby says to the little girl…“You won’t sell much lemonade at that price” and the little girl says…“That’s all right, I only need to sell one!”.